About

Tourific brings Bath to life through self-guided audio walking tours that groups and independent travellers explore at their own pace, on their own phones, in nine languages.

They have a Bridgerton-themed tour focusing on filming locations and a more traditional Bath walking tour that is among the best-selling tours in Bath on Booking.com.

Every tour is available in English, French, German, Spanish, Italian, Dutch, Portuguese, Russian and Polish, so international groups follow the same route in their own language, with no live guide to book and no fixed departure time.

Each tour downloads once, works fully offline, and stays accessible for a full year. More than 23,000 travellers have toured with Tourific worldwide.

Key selling points for groups

• Group size is unlimited. Because each traveller uses their own phone, a coach party can take the tour together with no cap on numbers and no need to split into smaller guided parties. 
• International groups can mix languages freely, with each person listening in their preferred language. 
• There is no fixed start time. A group can begin whenever suits their itinerary, from early morning to late evening, and move entirely at their own pace, pausing for photographs or refreshments without holding up a guide. 
• Access lasts a full year, so operators can bundle the tour into multi-day or repeat itineraries. Everything works offline once downloaded, which removes roaming and connectivity worries for overseas visitors. 

Useful information for travel trade

Group booking procedures 

• Trade bookings are handled directly by the Tourific team. Redemption is by voucher or access code sent by email and activated in the Tourific app. 
• Cancellations

Rates and pricing 

• Tourific can offer FIT rates and commissionable rates, as well as net rates for operators who prefer to add their own margin.

Group sizes and event capacity 

• Minimum group size is one, and there is no maximum, since delivery is digital. 

Sustainability

Sustainability

Enhanced and exclusive experiences

Tourific can produce custom or co-branded audio tours for operators, including bespoke routes, themed content, or a tour built around a specific group's interests.

Product development and partnerships

Tourific distributes through Viator, Booking.com and Klook. 

Their self-guided tours complement fixed attractions, hotels and hospitality venues, since they fill the gap between timed entries and give groups a structured way to explore the wider city on foot.

They are happy to build joint packages, for example pairing a tour with a museum, a restaurant or a hotel stay, and to develop bundled itineraries with other Visit West members.